AVP, Direct Distribution and Affinity (Personal Lines)
Core
Lead Aviva Canada's Direct distribution strategy and cross-functional agenda to drive profitable growth, portfolio performance, and customer outcomes in Personal Insurance.
Role type
Senior IC strategy and operations lead (Direct Distribution)
Builds
Direct distribution strategy, multi-year roadmap, and cross-functional transformation initiatives
Domain
Insurance (Personal Lines) + Strategy & Operations
Deliverable
product features
Required skills
Personal Insurance strategy, cross-functional leadership, portfolio performance analysis, financial acumen, transformation management, market intelligence, regulatory compliance
Preferred skills
Affinity/B2B relationship management, CIP/FCIP designation
Technologies
None stated
Responsibilities
Develop and execute Direct distribution strategy and business plan; Lead cross-functional agenda across Sales, Digital, Marketing, Product, Pricing, Underwriting, and Technology; Translate data into strategic insights and business actions; Establish channel governance and performance measures; Drive portfolio performance and clean-up actions; Advance transformation and continuous improvement initiatives; Provide market intelligence on competitors and digital capabilities; Support evolution of Direct and Affinity propositions.
Seniority
Senior, hands-on IC
