Senior Manager, Marketing Finance, Investment Management
Core
Develop and monitor annual revenue/expense budgets, analyze variances, forecast results, and provide financial stewardship for marketing investments and innovation initiatives in the beverage industry.
Role type
Senior Manager, Marketing Finance (FMCG)
Builds
Management dashboards for marketing investments, DME tracking reports, and business cases for new product launches and growth projects.
Domain
FMCG (Beverage) / Marketing Finance
Deliverable
dashboards & analysis
Required skills
Financial analysis, GAAP proficiency, business case evaluation, value chain analysis, budget forecasting, stakeholder management, change management
Preferred skills
Experience in transformation and innovation initiatives, experience with HSCT (Hydration, Sports, Coffee and Tea) portfolio
Technologies
DME tracking systems, management dashboard tools
Responsibilities
Align resource allocation for short-term and long-term system needs, act as Finance Business Partner for PACS and Human Insights teams, provide financial support for HSTC innovation initiatives, develop visibility dashboards for marketing spending trends
Seniority
Senior, hands-on management