Director, AI Product & MarTech Enablement
Core
Lead the AI Product & MarTech Enablement pillar to bring AI into marketing execution and drive maximum value from the MarTech stack.
Role type
Director, AI Product & MarTech Enablement
Builds
Production-grade AI products, tools, and operational support for the MarTech stack
Domain
Marketing Technology (MarTech) and Applied AI
Deliverable
production ML models | product features
Required skills
MarTech product management, AI/ML enablement, team leadership, GenAI and prompt engineering, agile/SAFe delivery, stakeholder management, vendor management
Preferred skills
Financial services or regulated industry experience, responsible AI practices, product management credentials
Technologies
Adobe Experience Platform, Marketo, SFMC, CDP
Responsibilities
Define AI product vision and roadmap for marketing, lead design and deployment of AI products from concept to production, drive MarTech adoption and value realization, manage a team of employees and contract specialists, partner with RTEs and Scrum Masters for agile delivery
Seniority
Director, hands-on IC with team leadership