Senior Product Manager - Martech
Core
Build and scale AI-native marketing automation platforms to drive subscriber growth across paid search, display, affiliates, and organic/AI search channels.
Role type
Senior Product Manager (MarTech Scale)
Builds
Automated SEM platforms, creative automation systems, channel management tools, and AI-powered page creation engines.
Domain
Education Technology / Performance Marketing / AI
Deliverable
production ML models | product features
Required skills
Performance marketing channel management, MarTech/AdTech platform experience, SEO in AI-first environments, App marketing, Systems thinking, Data-driven decision making, Cross-functional leadership
Preferred skills
Hands-on experience with Google Ads and Meta Ads APIs, Knowledge of AI capabilities in marketing, Experience leading global product teams
Technologies
Google Ads, Meta Ads APIs, SEO tooling, GTM, Segment
Responsibilities
Scale paid acquisition channels through product, Own the SEM platform for automated keyword and ad copy management, Build creative automation for display channels, Develop channel-management products for affiliates, Identify and build new acquisition channels, Power organic and AI Search with a page-creation engine, Shape Preply's positioning in AI Search, Make Preply Marketing AI-native, Build guardrails for safe AI usage by marketers, Lead the product lifecycle from requirements to impact
Seniority
Senior, hands-on IC