CareerPlan

Lead, Consumer Insights - Frozen

Chicago, IL, USFull-time$142k–$177k2026-10-26 → 2026-11-11

Core

Lead consumer insights for the Frozen business unit, driving growth, innovation, and a consumer-obsessed culture through strategic market research and actionable recommendations.

Role type

Senior IC consumer insights lead (frozen food category)

Builds

Multi-year new product pipelines, 3-year growth strategies, and optimized media/channel mixes for the Frozen BU

Domain

Consumer packaged goods (frozen foods) + market research

Required skills

Strategic business partnering, influencing at all levels, actionable insight synthesis, people management, ambiguity tolerance, qualitative/quantitative research, POS data analysis, analytical tools (MTA, Mix, Conjoint), storytelling

Preferred skills

Category/portfolio experience, advanced degree, supplier & client insights background

Technologies

Nielsen/IRI, Panel data, social listening, MTA, Mix, Conjoint, Microsoft Office Suite

Responsibilities

Unearth consumer insights/pain points to identify growth opportunities; Partner with marketing/R&D to develop new product pipelines; Shape 3-year growth strategy and annual marketing plans; Evaluate campaign effectiveness to optimize media mix; Develop and coach a direct report

Seniority

Senior, hands-on IC with people management