Lead, Marketing Operations
Core
Lead the implementation, administration, and continuous improvement of the Kraft Heinz Creative Process and Creative Rituals to drive efficiency and alignment across brand teams, central marketing functions, and agencies.
Role type
Senior Brand Manager (Marketing Operations)
Builds
Optimized creative workflows and decision-making rituals for North America brand teams
Domain
Consumer Packaged Goods (CPG) / Marketing Operations
Deliverable
product features
Required skills
Creative process design, stakeholder alignment, meeting facilitation, budget management, cross-functional collaboration, strategic planning, process optimization, change management, project management, data-driven decision making
Preferred skills
Agency-side experience, fluency in IAT processes, ability to influence without authority, adaptability in fast-paced environments
Technologies
IAT platforms, creative management tools
Responsibilities
Identify gaps and build plans to improve creative process efficiency; facilitate creative rituals to ensure clear decisions and ownership; optimize IAT processes with brand teams; share best practices across the business unit; manage production efficiencies within the budget process
Seniority
Senior, hands-on IC
