Campaign Manager
Core
End-to-end planning and execution of marketing campaigns across paid channels including TV, digital, and radio, managing agency relationships and production for retail promotions.
Role type
Campaign Manager
Builds
Integrated marketing campaigns and media plans for retail products
Domain
Retail marketing and advertising
Deliverable
product features
Required skills
End-to-end campaign management, TV production management, agency management, strategic planning, stakeholder communication, budget management, team leadership
Preferred skills
Experience in fast-paced environments, multi-tasking, crisis management
Technologies
None explicitly stated
Responsibilities
Write agency briefs and develop creative ideas, manage TV shoots and production approvals, execute media plans across paid channels, manage campaign budgets and POs, lead post-campaign analysis and process improvements, manage a Campaign Planner
Seniority
Mid-level manager