Senior Programmatic Manager
Core
Overseeing execution and optimization of programmatic campaigns with media-buying expertise for retail clients.
Role type
Senior Programmatic Manager (IC)
Builds
Digital campaigns across platforms like Amazon, Walmart, Target, and Best Buy
Domain
Digital advertising / Programmatic media buying / Retail e-commerce
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic media buying, DSP proficiency (Amazon, TTD, DV360), Ad Server familiarity, Retail marketplace experience (Walmart, Target, Best Buy), Amazon Vendor/Seller Central, Mentoring junior staff, Strategic thinking, Data analysis
Preferred skills
CTV, Display, Video, Native, Audio, OOH experience, Google Analytics, Google Ads, Facebook Ads Manager, Data Studio, Tableau, Deck building, Storytelling, Client pitch support
Technologies
Amazon DSP, TTD, DV360, Ad Servers, Google Analytics, Google Ads, Facebook Ads Manager, Data Studio, Tableau
Responsibilities
Partner with client services to deliver recommendations, Develop and execute digital campaigns, Manage and optimize sponsored campaigns, Build and maintain client relationships, Provide guidance and mentorship to Account Managers and Coordinators, Champion core values and drive team performance
Seniority
Senior, hands-on IC