Senior Data Analyst, DTC (Consumer & Ecommerce Analytics)
Core
Senior individual contributor defining, building, and governing ecommerce and consumer metrics and dashboards to drive decision-ready insights for global stakeholders.
Role type
Senior Data Analyst (DTC/Ecommerce)
Builds
Production-grade dashboards, certified metric definitions, and self-service analytics products.
Domain
Fashion retail, DTC ecommerce, consumer analytics
Deliverable
dashboards & analysis
Required skills
Complex SQL, metric definition and governance, data visualization, cohorting and funnel analysis, A/B testing, Python, stakeholder management
Preferred skills
dbt, semantic layer experience, Google Cloud Platform, retail/ecommerce industry experience
Technologies
BigQuery, Looker, Looker Studio, Tableau, dbt, Python, Google Cloud Platform
Responsibilities
Define and certify key metrics in the semantic layer; build and maintain production dashboards; conduct deep-dive analyses (cohorting, retention, CLV); mentor junior analysts; drive global-regional analytics governance; partner with stakeholders to translate business problems into analyses.
Seniority
Senior, hands-on IC