Reproductive Health Regional Market development Manager
Core
Develop marketing strategies and multi-channel campaigns to drive growth and innovation for the reproductive health portfolio within the clinical next generation sequencing division.
Role type
Market Development Manager (Life Sciences)
Builds
Marketing programs, customer-facing materials, and sales enablement tools for clinical next generation sequencing products.
Domain
Life Sciences / Clinical Diagnostics / Reproductive Health
Deliverable
product features
Required skills
Multi-channel marketing strategy, technical content translation, project management, analytical capabilities, written and verbal communication, matrix collaboration, marketing fundamentals (4Ps, segmentation), sales enablement development
Preferred skills
Clinical diagnostic market knowledge, competitor landscape analysis
Technologies
Microsoft Office suite
Responsibilities
Develop and execute multi-channel marketing campaigns, create compelling content, generate demand, establish thought leadership, collaborate with product management and commercial teams, measure campaign effectiveness
Seniority
Mid-level, hands-on IC
