Sr Manager, Product Marketing
Core
Lead a marketing team to develop and execute comprehensive go-to-market strategies, product launches, and sales enablement initiatives for a scientific product portfolio.
Role type
Senior Manager, Product Marketing
Builds
Go-to-market strategies, marketing campaigns, sales enablement materials
Domain
Life Sciences / Scientific Instruments
Deliverable
product features
Required skills
Team leadership, product launch strategy, market research, competitive analysis, cross-functional collaboration, CRM/marketing automation, project management
Preferred skills
Advanced degree in Marketing/Business/Science, experience in technical/scientific industry
Technologies
CRM systems, marketing automation tools
Responsibilities
Lead marketing team, develop go-to-market strategies, execute product launches, conduct market research, manage sales enablement initiatives
Seniority
Senior Manager, hands-on leadership