Marcom Specialist III
Core
Execute integrated marketing communications to drive business growth and market penetration for BPS C2G, pharma, and biotech sectors through digital and data-driven campaigns.
Role type
Senior MarCom Specialist (Life Sciences/Biotech)
Builds
Online/offline marketing campaigns, social media programs, trade media initiatives, and customer engagement pipelines.
Domain
Life Sciences / Biopharma / Digital Marketing
Deliverable
product features
Required skills
Integrated marketing execution, digital/data-driven marketing, SEO/SEM/GEO, CDP/CRM management, social media operations, content creation, project management, budget management, data analysis
Preferred skills
Life science marketing experience, marketing tools/platform development, data marketing expertise
Technologies
SEO/SEM/GEO, CDP, CRM, Marketing Automation, Social Media Platforms
Responsibilities
Develop marketing programs aligned with business strategy; coordinate with internal stakeholders and external vendors; lead execution of digital and data-driven marketing tactics; manage social media and SCRM operations; generate and nurture leads; support marketing tool development; track budgets and ROI.
Seniority
Senior, hands-on IC
