Product Marketing Manager
Core
Own the go-to-market strategy and positioning for CoCounsel Legal's ecosystem of Model Context Protocol (MCP) connectors and partner-built integrations, translating technical capabilities into customer value.
Role type
Product Marketing Manager (B2B Technical/Integration)
Builds
CoCounsel Legal product, MCP connectors, and partner integration ecosystem
Domain
Legal technology, AI, and developer/API integrations
Deliverable
product features
Required skills
B2B product marketing, technical product marketing, integration/API marketing, product positioning, audience strategy, partner ecosystem marketing, sales enablement, content creation, cross-functional collaboration
Preferred skills
SaaS, developer tools, API or platform products, legal software
Technologies
Model Context Protocol (MCP), Thomson Reuters platforms
Responsibilities
Develop deep understanding of target markets and competitive landscape to inform go-to-market strategies; Create clear, compelling messaging and joint value propositions for integrations; Execute integrated product marketing plans across channels; Lead go-to-market for new MCP connectors and partner integration launches; Partner with stakeholders to translate technical capabilities into customer-facing narratives; Create high-impact marketing assets like brochures and demo videos
Seniority
Mid-level, hands-on IC