Content Marketing Manager
Core
Execute Life Sciences & Healthcare thought leadership plans by creating high-quality, insight-led content to build visibility and credibility with target audiences.
Role type
Content Marketing Manager (B2B Life Sciences)
Builds
Short-form digital content, blogs, executive bylines, social copy, email campaigns, and web content for Life Sciences & Healthcare audiences.
Domain
Life Sciences, Healthcare, MedTech
Deliverable
product features
Required skills
Content marketing strategy, multi-format writing and editing, editorial calendar management, translating technical topics into accessible content, content performance analytics, cross-functional collaboration with product and demand gen teams
Preferred skills
Life Sciences/Healthcare/MedTech domain experience, agency management, paid and owned digital channel management
Technologies
CMS, social media platforms, email marketing tools, analytics platforms
Responsibilities
Execute thought leadership content delivery plans, write and adapt content across multiple channels, manage editorial calendars and content pipelines, translate SME insights into structured content, align content with broader campaign activities, measure and optimize content performance metrics
Seniority
Mid-Senior, hands-on IC