Senior Product Marketing Manager, Compumark
Core
Senior Product Marketing Manager supporting go-to-market activities and organizational enablement for Clarivate's patent and brand intelligence portfolio, including new AI-powered capabilities.
Role type
Senior Product Marketing Manager
Builds
Clarivate IP intelligence software, services, data, and new AI-powered capabilities
Domain
Intellectual Property / Data Intelligence / AI
Deliverable
product features
Required skills
GTM strategy, buyer persona analysis, competitive landscape analysis, value proposition development, content creation, market research, multi-channel campaign management, sales tool development, user engagement event planning
Preferred skills
MBA or advanced degree, software/data/AI product marketing experience, B2B product marketing experience, IP industry experience, global/multi-national organization experience
Technologies
None explicitly stated
Responsibilities
Own GTM strategy and outcomes for new product and AI capability launches; Create compelling messaging and differentiated value propositions; Lead development of content to drive awareness and enable buyer journeys; Develop and launch sales tools for prospecting; Lead ongoing market and competitor research; Collaborate on multi-channel demand generation campaigns; Partner with product to drive solution adoption and user engagement
Seniority
Senior, hands-on IC
