Manager WashU BearLine, Direct Marketing & Participation - University Advancement
Core
Manage the WashU BearLine student calling program to drive alumni donor participation and raise funds for the Annual Fund.
Role type
Manager, Direct Marketing & Participation (Student Calling Program)
Builds
Omni-channel outreach campaigns and student-led phone solicitation efforts
Domain
Higher Education / Nonprofit Fundraising
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Team supervision, recruitment and retention, shift scheduling, performance coaching, data reporting, campaign execution
Preferred skills
Nonprofit advancement experience, alumni relations, marketing, sales, program management, phonathon management
Technologies
Calling program software, texting tools, video message platforms
Responsibilities
Lead day-to-day management of the Student Calling Program; supervise 35-40 student employees; coordinate recruitment, training, and performance oversight; execute calling, texting, and communication strategies; manage center operations and call logistics; track activities and generate performance reports.
Seniority
Manager, hands-on team lead