Senior Marketing Manager
Core
Lead brand strategy, PR, marketing materials, and flagship events for a private wealth management firm, managing external agencies and a team of two.
Role type
Senior Marketing Manager (Generalist)
Builds
Brand advertising campaigns, PR strategies, client literature, and flagship events
Domain
Private Wealth Management / Financial Services
Deliverable
product features
Required skills
Brand strategy, PR strategy, project management, copywriting, external agency management, team leadership, event program oversight
Preferred skills
None stated
Technologies
Microsoft Office (Word, PowerPoint, Excel)
Responsibilities
Develop brand advertising campaigns and manage external agency relationships; Execute PR strategy for all target audiences; Own marketing materials and client literature lifecycle; Oversee flagship events program and provide strategic direction; Manage and mentor two Marketing professionals; Act as brand guardian for guidelines and repositioning projects
Seniority
Senior, hands-on IC with team management
