AVP, FEP Product Strategy & Engagement
Core
Strategic leadership for Federal Employee Program member-facing products (Medical, Dental, Vision, Postal, Overseas) and portfolio expansion to meet enrollment and profitability targets.
Role type
Senior VP-level Product Strategy & Engagement Lead
Builds
National portfolio strategy, new benefits/products, member engagement programs, and field marketing materials
Domain
US Federal Employee Health Benefits (FEP)
Deliverable
product features
Required skills
Product strategy, sales forecasting, team leadership, budget management, strategic relationship management, data analytics, generative AI literacy
Preferred skills
MBA, advanced quantitative/qualitative analytic skills
Technologies
Generative AI tools
Responsibilities
Lead creation of national portfolio strategy securing Board approval; Implement new products at national and local levels; Direct long-term strategies to sustain and evolve FEP products; Lead development of new products, business lines, and technology applications; Create strategies to attract and retain members; Lead, develop and mentor a high-performing team
Seniority
Senior, hands-on IC with mentorship responsibilities
