Brand Calendar Planning Manager - Dunkin
Core
Translates brand strategy into an executable marketing calendar, aligns cross-functional teams, and drives execution from concept to launch for a multi-brand restaurant portfolio.
Role type
Manager, Brand Calendar Planning
Builds
Cohesive marketing calendars, strategic briefs, and aligned cross-functional workflows for campaigns, limited-time offers, and brand moments.
Domain
Restaurant industry / Integrated Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work -> product features (marketing campaigns and initiatives)
Required skills
Strategic briefing, cross-functional leadership, situational leadership, budget management, multi-workstream organization, channel integration knowledge, influence without authority
Preferred skills
Experience in fast-paced matrixed organizations
Technologies
Marketing calendar tools, collaboration platforms
Responsibilities
Maintain holistic marketing calendar across campaigns and partnerships; Translate brand strategy into actionable briefs; Lead cross-functional alignment and workflow coordination; Manage ad fund prioritization and executional support
Seniority
Manager, hands-on IC