Key Account Manager DDM
Core
Manage key commercial partnerships and execute digital direct marketing campaigns to drive revenue growth and product distribution for AIG sponsors.
Role type
Key Account Manager (Digital Direct Marketing)
Builds
Digital marketing campaigns, commercial agreements, and product distribution strategies for insurance sponsors
Domain
Insurance / Digital Direct Marketing
Deliverable
product features | dashboards & analysis | client delivery
Required skills
campaign management, sales strategy, cross-selling, up-selling, KPI analysis, budget management, stakeholder negotiation
Preferred skills
strategic thinking, innovation, competitor analysis, product development participation
Technologies
quantitative and qualitative reporting tools, digital marketing platforms
Responsibilities
Develop and execute sponsor sales and marketing plans; manage partner budgets and campaign profitability; conduct monthly campaign analysis and propose corrective actions; coordinate cross-functional teams for campaign implementation; maintain weekly strategic meetings with sponsors; prepare annual budgets and financial performance targets
Seniority
Mid-level, hands-on IC
