Content Strategist Sr
Core
Develop and execute multi-channel content strategy to drive member engagement and organizational goals across print, video, social media, and digital platforms.
Role type
Senior Content Strategist
Builds
Online and offline content presence for a nonprofit health organization serving older adults
Domain
Healthcare / Nonprofit / Insurance
Deliverable
product features
Required skills
Content strategy, multi-channel content adaptation, audience-centric content creation, cross-functional collaboration, content calendar management, regulatory compliance, CMS proficiency, SEO knowledge
Preferred skills
Advanced degree in Content Strategy/Digital Marketing, Content Strategy certification, healthcare/insurance industry experience, web accessibility standards knowledge
Technologies
CMS, project management tools, content analytics platforms
Responsibilities
Shape and execute content strategy aligned with organizational goals; adapt content for various channels; manage integrated content calendar; ensure quality and regulatory compliance; collaborate with subject matter experts; support strategic campaigns; drive content ecosystem innovation
Seniority
Senior, hands-on IC