Sr Email Marketing Manager
Core
Leading the technical execution, architecture, and operations of email messaging campaigns across all product lines to drive revenue and loyalty metrics.
Role type
Senior Individual Contributor Email Marketing Manager (Team Lead)
Builds
Automated and ad-hoc email campaigns, dynamic content, and segmentation logic for member products.
Domain
Insurance/Automotive/Membership
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Salesforce Marketing Cloud (AMPscript, SSJS, SQL), HTML/CSS responsive coding, team management (5+), project management, data extension design, API integrations, UI/UX principles
Preferred skills
Insurance/Travel/Automotive industry knowledge, Monday.com/Jira proficiency
Technologies
Salesforce Marketing Cloud, AMPscript, SSJS, SQL, HTML, CSS, Monday.com, Jira
Responsibilities
Architect and code email campaigns using AMPscript and SQL; manage daily operations and workflow of the email channel; lead, hire, and train a team of 5+ email professionals; oversee quality control and brand standards; manage project trackers and campaign reporting.
Seniority
Senior, hands-on IC with supervisory responsibilities
