Senior Platform Developer
Core
Design, document, and build Salesforce Marketing Cloud solutions to execute multi-channel marketing campaigns and optimize customer journey strategies for enterprise clients.
Role type
Senior Platform Developer (Salesforce Marketing Cloud)
Builds
Personalized email campaigns, automation workflows, and integrated customer communication systems
Domain
Digital Marketing / Life Sciences
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Salesforce Marketing Cloud (SFMC) expertise, Journey Builder, Automation Studio, Email Studio, SQL, HTML/CSS, AMPscript, SSJS, REST/SOAP APIs, project management, client-facing communication
Preferred skills
Salesforce Data 360, other ESPs (Marketo, Klaviyo, HubSpot), regulated industry experience (pharma, life sciences, financial services)
Technologies
Salesforce Marketing Cloud, Salesforce CRM (Sales/Health Cloud), Journey Builder, Automation Studio, Email Studio, SQL, HTML, CSS, JavaScript, AMPscript, REST, SOAP
Responsibilities
Architect and implement automation workflows using Journey Builder and Automation Studio; Integrate Salesforce with third-party applications via APIs; Write and optimize SQL queries for data segmentation; Build and maintain Cloud Pages for personalized experiences; Configure and troubleshoot automations and triggered sends; Collaborate with CRM and data teams to ensure accurate data flows; Develop documentation and reusable components for platform improvements; Provide hands-on leadership for complex campaign builds and troubleshooting.
Seniority
Senior, hands-on IC with client-facing responsibilities