Merchandising Manager
Core
Support Quebec dealer committees through strategic planning, advertising development, and execution of merchandising initiatives to drive promotional effectiveness and sales.
Role type
Regional Merchandising Manager
Builds
Regional advertising and promotional programs for dealers and corporate partners
Domain
Retail / Automotive / Canadian Market
Deliverable
product features
Required skills
Strategic planning, Advertising campaign management, Retail operations knowledge, Social media campaign development, Influencer collaboration, Analytics tool usage, Committee management, Vendor negotiation, Performance tracking, Bilingual communication (French & English)
Preferred skills
Experience with Facebook, Instagram, TikTok, Cross-functional collaboration
Technologies
Facebook, Instagram, TikTok, Analytics tools
Responsibilities
Prepare agendas and materials for provincial committee meetings, Lead regional planning for merchandising and advertising, Negotiate local advertising programs with vendors, Track and analyze performance results to demonstrate ROI, Communicate commercial opportunities to Quebec dealers, Collaborate with influencers and content creators
Seniority
Mid-Senior, hands-on IC