Analyst I, Reach and Partnerships
Core
Shape marketing strategy through data-driven insights to optimize customer acquisition, monetization, and campaign performance across reach and partnership channels.
Role type
Analyst I, Marketing Analytics
Builds
Dashboards and reporting measuring campaign performance, ROI, and results against forecasts
Domain
Gaming / Marketing Analytics
Deliverable
dashboards & analysis
Required skills
SQL, Python, R, A/B testing, experimental design, data visualization, statistical analysis
Preferred skills
Snowflake, large language model tools
Technologies
Snowflake, Sigma, Tableau
Responsibilities
Partner with Growth Marketing Team to understand business objectives and deliver strategic analyses; Own analytics for key marketing initiatives by identifying high-impact opportunities; Analyze campaign performance to improve marketing investment and channel effectiveness; Evaluate reach and partnership channels (Audio, Influencer) to optimize future campaigns; Build and maintain dashboards and reporting; Communicate insights to cross-functional partners and senior leaders.
Seniority
Entry-level Analyst