On Trade Executive Lebanon
Core
Manage and grow priority on-trade accounts for Diageo brands by building relationships with strategic customers, planning commercial negotiations, and ensuring brilliant in-outlet execution.
Role type
On-Trade Account Executive
Builds
Diageo brand distribution, visibility, and value in bars, restaurants, and hotels
Domain
FMCG / Beverage Alcohol / Hospitality
Deliverable
product features
Required skills
account planning, commercial negotiation, on-trade dynamics, outlet execution, customer relationship management, trade investment analysis, commercial numeracy, data-driven opportunity identification
Preferred skills
experience in FMCG or beverage alcohol, understanding of pricing and promotions, ability to work with distributors
Technologies
customer and sales data tools
Responsibilities
Develop account plans to grow brand distribution and visibility; lead commercial discussions and support strategic negotiations; monitor in-outlet execution standards (availability, menu presence, activation); identify growth opportunities using market and consumer insights; act as a brand ambassador to build relationships with outlet owners and hospitality stakeholders
Seniority
Mid-level, hands-on IC
