Assistant Marketing Manager
Core
Managing market and consumer insights to drive communication strategy and product portfolio management for dermo-cosmetics brands in China.
Role type
Assistant Marketing Manager (Product & Market Insight)
Builds
Communication strategies, product portfolios, and localized global campaigns for the Chinese market.
Domain
Dermo-cosmetics / Consumer Health
Deliverable
product features
Required skills
Market trend analysis, consumer insight generation, product portfolio management, pricing strategy, cross-functional collaboration, strategic planning
Preferred skills
Innovation management, clinical study coordination, offline visual design briefs
Technologies
Microsoft Office Suite (Word, Excel, PowerPoint)
Responsibilities
Monitor market trends and competitor activities; analyze consumer needs via reports and focus groups; manage product portfolio including pricing and supply; design product pages and brief offline visuals; coordinate with global teams and medical teams on clinical studies.
Seniority
Mid-level, hands-on IC
