Senior Product Marketing Manager
Core
Develop and execute marketing strategies to drive adoption of Micron's memory and storage solutions for mobile and client PC segments, focusing on AI at the Edge and generative AI use cases.
Role type
Senior Product Marketing Manager
Builds
Go-to-market strategies, product launches, promotional campaigns, and technical sales enablement materials for memory/storage products.
Domain
Semiconductor industry, specifically memory and storage solutions for mobile and client computing.
Deliverable
product features
Required skills
Market research, product positioning and messaging, go-to-market strategy, cross-functional collaboration, content creation, budget management, vendor/partner relationship management.
Preferred skills
Technical domain expertise in Client Computing, Product Lifecycle Management (PLM), knowledge of DRAM (DDR4/5, LPDDR5/5X, CAMM2) and NAND Flash (QLC/TLC, 3D NAND, NVMe SSDs), understanding of PC ecosystem (Intel/AMD/Qualcomm roadmaps), knowledge of JEDEC standards and form factors, ability to discuss AI PC trends and on-device AI impacts.
Technologies
DDR4, DDR5, LPDDR5/5X, CAMM2, QLC/TLC, 3D NAND, NVMe SSDs, Intel Core/Ultra, AMD Ryzen, Qualcomm Snapdragon, SODIMM, UDIMM, M.2, BGA SSDs.
Responsibilities
Conduct market research to identify trends and customer needs; identify new use cases centered around generative AI; build and implement go-to-market strategies; work with Sales, Product Management, and Engineering teams; lead marketing content creation across digital, print, and social channels; manage marketing budgets; establish relationships with external vendors and partners.
Seniority
Senior, hands-on IC
