Global Brand Marketing Director
Core
Lead broad-based marketing strategy, brand storytelling, and integrated campaigns for Starwood's global portfolio of luxury hotel brands.
Role type
Senior IC Global Brand Marketing Director
Builds
Global marketing strategies, brand narratives, and integrated campaigns for 1 Hotels, Treehouse Hotels, and Baccarat Hotels
Domain
Luxury hospitality / Brand management
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Brand storytelling, integrated marketing strategy, cross-functional leadership, stakeholder influence, strategic planning, team development, change management, market analysis, positioning, campaign development
Preferred skills
Global hospitality experience, luxury/lifestyle brand experience, multi-market management
Technologies
None stated
Responsibilities
Define long-term marketing roadmaps and brand narratives; guide major brand moments and hotel openings; lead field marketing model to align property teams with global strategy; partner cross-functionally to ensure aligned messaging; manage and develop direct reports; monitor market dynamics and competitive activity
Seniority
Senior, hands-on IC with strategic leadership