Manager, Property Marketing (Hospitality)
Core
Lead end-to-end marketing strategy and campaign execution for Hotel, Wellness, MICE, and Nightlife portfolios to drive business goals and brand elevation.
Role type
Senior Marketing Manager (Hospitality)
Builds
Integrated online and offline marketing campaigns, creative assets, and promotional activations for Marina Bay Sands properties.
Domain
Hospitality, Tourism, Event Management
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Full-funnel marketing strategy, campaign planning and execution, paid media management, budget optimization, ROI tracking, creative asset development, content creation (photo/video), stakeholder collaboration, market trend analysis, team leadership, cross-promotional partnership management
Preferred skills
Experience in Asia Pacific media landscape, familiarity with innovative marketing techniques, ability to translate data into actionable insights, creative trendsetting
Technologies
Digital platforms, social media channels, ticketing platforms, websites, signages, media agency tools
Responsibilities
Ideate and execute best-in-class campaigns across Hotel, Wellness, MICE, and Nightlife portfolios; Develop and manage holistic short- and long-term marketing plans with clear KPIs; Analyze market trends and customer data to drive incremental venue performance; Oversee campaign planning, resource allocation, and paid media budget management; Manage creative development of marketing assets ensuring brand consistency; Oversee content creation including photography, videography, and graphics; Support Nightlife venues with on-ground marketing efforts and community engagement; Execute cross-promotional initiatives and partnerships; Manage junior team members and develop team skills
Seniority
Manager, strategic planning and team leadership