Corporate and Event Marketing Manager
Core
Drives integrated marketing initiatives to generate leads and accelerate growth across corporate events, group sales, incentive travel, and Disney's Fairy Tale Wedding business.
Role type
Corporate and Event Marketing Manager
Builds
Client-facing marketing programs, sales assets, and brand storytelling for Disney's resort and event businesses.
Domain
Hospitality, tourism, entertainment, MICE
Deliverable
product features
Required skills
End-to-end corporate event management, B2B marketing strategy, paid advertising and media evaluation, market intelligence analysis, sales deck preparation, B2B communications coordination, team leadership and coaching
Preferred skills
Background in hospitality, tourism, entertainment, MICE, or lifestyle brands, experience with tourism boards or destination marketing
Technologies
None explicitly stated
Responsibilities
Develop and execute client-facing marketing initiatives aligned with corporate sales objectives; Support sales pitching through compelling marketing assets and presentations; Create and manage end-to-end marketing initiatives for Disney Youth Programs; Formulate and manage marketing campaigns for Disney's Fairy Tale Wedding; Lead paid advertising and market intelligence analysis; Promote pre-arrival business opportunities by educating sales partners; Prepare sales decks and coordinate trade briefings and familiarization tours
Seniority
Manager, 8+ years experience including 3 years in management