Brand Manager, Toxins
Core
Manage and execute marketing plans to grow assigned portfolio lines within the overall brand strategy for dermatology products.
Role type
Brand Manager (Pharmaceutical/Medical Device)
Builds
Marketing plans, brand strategies, promotional materials, and 360-degree activation campaigns.
Domain
Dermatology / Medical Aesthetics / Pharmaceuticals
Deliverable
product features
Required skills
Strategic planning, competitive intelligence, agency management, budget & ROI tracking, cross-functional collaboration, KPI definition, regulatory compliance awareness.
Preferred skills
Product launch experience, aesthetics/beauty industry experience, MBA.
Technologies
CRM, digital marketing tools, market research platforms.
Responsibilities
Develop annual brand plans including objectives, positioning, and go-to-market approaches; execute 360-plan implementation across digital, social, and HCP channels; manage creative/media agencies and brand budgets; track performance metrics and optimize strategies; partner with Sales and Medical teams on sell-in/sell-out initiatives.
Seniority
Mid-Senior, hands-on IC