Campaign Specialist - Fuel
Core
Coordinate end-to-end integrated fuel, Fuel Card, and B2B marketing campaigns to drive fuel volume, customer acquisition, and commercial growth across store, digital, and customer touchpoints.
Role type
Campaign Marketing Specialist (Fuel & B2B)
Builds
Integrated fuel campaigns, Fuel Card growth initiatives, and B2B marketing programs for SME, fleet, and business customers.
Domain
Retail (Convenience) + Fuel & Financial Services
Deliverable
product features
Required skills
Integrated campaign coordination, POS and promotional material production, stakeholder management, project management, performance monitoring, supplier coordination
Preferred skills
Fuel/mobility/energy sector experience, Fuel Card/financial services marketing experience, B2B customer program marketing
Technologies
POS systems, CRM, Retail Media platforms
Responsibilities
Support end-to-end integrated fuel campaigns; Coordinate Fuel Card portfolio activities; Develop campaign briefs and production schedules; Coordinate in-store POS and promotional asset delivery; Manage supplier and partner relationships; Monitor campaign performance and optimize strategies.
Seniority
Mid-level, hands-on IC