JR0027236 Manager, Business Strategy - DSP
Core
Drive strategic initiatives defining the DSP's competitive position and business direction by analyzing adtech market trends, marketplace dynamics, and competitive positioning.
Role type
Manager, Business Strategy (AdTech)
Builds
Executive-level presentations, strategy decks, QBR materials, and strategic partnership frameworks.
Domain
AdTech / Programmatic Advertising
Deliverable
product features
Required skills
Programmatic ecosystem expertise (DSP/SSP/exchange dynamics), strategic partnership development, executive presentation design, generative AI tool utilization, cross-functional workstream leadership, commercialization strategy, financial margin analysis, team mentorship.
Preferred skills
Cookieless identity solutions knowledge, sustainability frameworks, AI/ML applications in advertising, data visualization tools, adtech industry community engagement.
Technologies
Anthropic Claude, Tableau, Looker
Responsibilities
Lead strategic analysis of adtech market trends and competitive positioning; leverage enterprise AI assistants to synthesize industry reports and regulatory changes; build and manage strategic partnership frameworks; drive commercialization strategy across GTM, Sales, and Marketing; partner with Product Management to define and prioritize the roadmap; represent Yahoo DSP in external-facing conversations with partners and agencies; mentor junior team members in strategic research and AI analysis.
Seniority
Manager, hands-on IC with mentorship responsibilities
