Senior Manager, Organic Search
Core
Lead Organic Search strategy and performance for Neighborly.com and brand websites to drive revenue through higher search rankings and keyword conversion.
Role type
Senior Manager, Organic Search (SEO/GEO/GBP)
Builds
Organic search strategies, roadmaps, and performance improvements for multiple home service brands.
Domain
Digital Marketing / Local Home Services
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
SEO strategy, Generative Engine Optimization (GEO), Google Business Profile (GBP) optimization, technical website audits, keyword analysis, project management, cross-functional collaboration
Preferred skills
Team management (SEO and Content professionals), site migration leadership
Technologies
SEO tools, GEO frameworks, Google Business Profile, website migration platforms
Responsibilities
Lead development of SEO, GEO, and GBP strategies; manage roadmaps and project assignments; act as organic search point person for marketing leadership; collaborate on technical SEO and site migration projects; perform technical website audits; conduct keyword analysis for content opportunities; monitor performance and deliver reports to leadership.
Seniority
Senior Manager, hands-on leadership