Product Marketing Manager (f/m/d)
Core
Shape strategic positioning and launch innovative industrial automation products in partnership with Product Management, Sales, and Marketing teams.
Role type
Product Marketing Manager
Builds
Integrated control, software, motion control, and machine automation technologies for factory operations
Domain
Industrial automation / Machine Automation
Deliverable
product features
Required skills
Product launch management, Go-to-market strategy, Value proposition development, Sales enablement material creation, Cross-functional stakeholder alignment, Market trend analysis, Technical storytelling
Preferred skills
Project management, Strategic planning, Analytical thinking
Technologies
Control systems, Software, Motion control, Mechatronics
Responsibilities
Manage and coordinate product launches and go-to-market activities throughout the full product lifecycle; Run ongoing product marketing initiatives, campaigns and messaging activities; Develop launch plans, annual marketing calendars and prioritization strategies; Act as a collaborative bridge between R&D, Sales and Marketing
Seniority
Mid-Senior, hands-on IC