Programmatic Specialist, Advertising, Digital Services (Media Solutions) (Hybrid/Telework)
Core
Maximize ad inventory value through private auctions and programmatic guaranteed deals, serving as a liaison between sales and demand-side partners.
Role type
Programmatic Specialist (Supply Side)
Builds
Private marketplaces (PMPs) and programmatic guaranteed deals
Domain
Digital Advertising / Media Solutions
Required skills
Programmatic trading, Private Marketplace (PMP) management, Header bidding, Ad server management (Google Ad Manager), Yield optimization, Data analysis, Client relationship management
Preferred skills
Experience with Google Publisher Console, A/B testing for deal settings
Technologies
Google Ad Manager, Google Publisher Console, Google Sheets
Responsibilities
Build and optimize private marketplaces and programmatic guaranteed deals; Troubleshoot deal performance and resolve technical errors; Maintain ad quality and compliance; Provide technical support and insights to the sales team; Develop performance reports and reconcile invoicing; Manage relationships with demand-side platforms (DSPs) and trading desk partners.
Seniority
Mid-level, hands-on IC
