Digital Director
Core
Lead the delivery of digital elements for commercial brand partnerships across Live Nation's live entertainment business, translating client objectives into multi-channel campaigns using owned, paid, and social media.
Role type
Senior leadership IC (Digital Director)
Builds
Multi-channel digital campaigns and brand partnership programmes for commercial clients
Domain
Live entertainment industry + Digital marketing
Required skills
Digital media planning, multi-channel campaign delivery, agency management, client solution design, performance reporting, team leadership
Preferred skills
Partnership experience, talent-led content creation, commercial upsell strategy
Technologies
Owned media platforms, paid media channels, social media tools, digital reporting dashboards
Responsibilities
Plan and deliver complex multi-channel digital programmes for brand partners; Brief and manage production agencies on creative direction and delivery; Lead, mentor, and develop a direct report team; Build trusted relationships with senior clients and stakeholders; Identify and champion digital upsell opportunities; Optimize campaigns using performance data and reporting
Seniority
Senior, hands-on IC with leadership responsibilities
