Customer Data Domain & GenAI Product Owner, Principal
Core
Own strategy and governance for customer data and Generative AI in Marketing to drive growth and operational efficiency.
Role type
Principal Product Owner (Customer Data Domain & GenAI)
Builds
Trusted customer profiles, consent signals, engagement events, and GenAI platforms for content, personalization, and analytics.
Domain
Marketing Technology (MarTech), Customer Data Platforms (CDP), Generative AI
Deliverable
production ML models | product features
Required skills
Customer data domain expertise, GenAI/LLM strategy, identity resolution, data governance, privacy-by-design, stakeholder influence, strategic planning
Preferred skills
Advanced degree, Azure OpenAI/Microsoft Copilot Studio experience, Python, SQL
Technologies
Azure OpenAI, Microsoft Copilot Studio, CDP, CRM, CMP, Analytics tools
Responsibilities
Define and own Marketing's Customer Data Domain including canonical profiles and data contracts; Define multi-year GenAI vision and roadmap for content ops and personalization; Establish data quality rules, lineage, and monitoring; Implement prompt governance, PII redaction, and safety policies; Integrate AI platforms with CDP/CRM/MAP securely; Lead cross-functional teams and vendors for data and AI initiatives
Seniority
Principal, strategy & mentorship
