Principal Software Engineer
Core
Lead and support key Marketing Technology transformation initiatives, including Lead-to-Cash cutover, consent and privacy architecture, and CRM modernization.
Role type
Principal Software Engineer (Marketing Technology)
Builds
Salesforce and marketing technology solutions for enterprise B2B marketing automation and data unification
Domain
B2B Marketing Technology / Salesforce Ecosystem
Deliverable
production ML models | product features
Required skills
Salesforce development (Apex, LWC, Flows), Marketing Cloud (MCAE/MCA), Data Cloud, Agentforce, REST/SOAP APIs, iPaaS integration
Preferred skills
Marketing Cloud Next/Advanced, enterprise consent/privacy architecture, major org migration leadership, 6sense/Openprise/Qualtrics integrations, CI/CD for Salesforce
Technologies
Salesforce, Pardot, Marketing Cloud, Data Cloud, Agentforce, Qualtrics, 6sense, Openprise, AEM
Responsibilities
Lead end-to-end design and development of Salesforce and marketing tech initiatives; Design and support solutions across Sales Cloud, Marketing Cloud, and Data Cloud; Lead MCAE-to-Marketing Cloud Advanced migration; Build integrations between Salesforce, Marketing Cloud, Data Cloud, and enterprise systems; Support customer data unification and identity resolution in Data Cloud; Drive legacy Salesforce migration and platform consolidation; Troubleshoot complex integration and deployment issues
Seniority
Principal, hands-on IC & technical lead