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Principal Product Marketing Manager, Payroll

2 Locations💼 Full-time💰 $96,000–$144,000🗓 2026-07-01 → 2026-07-30

Core

Strategically represent Workday's workforce management and payroll products globally, focusing on launching new agentic AI innovations and enabling field teams to position payroll effectively.

Role type

Principal Product Marketing Manager (Payroll)

Builds

Go-to-market strategies, marketing assets, sales materials, and AI-driven GTM recommendations for global buyers.

Domain

B2B SaaS, Human Capital Management (HCM), Payroll, Artificial Intelligence

Deliverable

product features

Required skills

B2B SaaS product marketing leadership, complex portfolio management (HCM/Payroll), market and competitor research, AI tool adoption for process optimization, public speaking and product evangelism, cross-functional alignment

Preferred skills

Experience with global payroll software/services/aggregators, navigating multi-country payroll complexities, translating intricate concepts into clear narratives

Technologies

AI-driven insights tools, agentic AI platforms

Responsibilities

Evolve market and competitor research using AI to inform GTM recommendations; Partner with Product and Sales to articulate AI/automation value; Facilitate creation of presentations and sales materials; Ensure go-to-market strategies deliver high impact.

Seniority

Principal, hands-on IC with strategic leadership

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