Marketing Manager (Ireland)
Core
Leading strategic marketing initiatives to drive brand growth and market expansion for Celltrion's biosimilar and biopharmaceutical portfolio.
Role type
Senior Marketing Manager (Pharmaceuticals)
Builds
Brand strategies, market intelligence, and product lifecycle management for biosimilars and innovative therapies.
Domain
Biopharmaceuticals / Biosimilars
Deliverable
product features
Required skills
Strategic brand planning, market research, competitor analysis, product launch management, KOL engagement, cross-functional collaboration, campaign performance analysis, digital and multichannel marketing, stakeholder management.
Preferred skills
Biosimilar market experience, Veeva Promomats and Salesforce proficiency, Adobe InDesign/Illustrator, Immunology background, PR campaign experience.
Technologies
Veeva Promomats, Salesforce, Excel, PowerPoint, Adobe InDesign, Adobe Illustrator
Responsibilities
Develop and implement comprehensive marketing strategies; Conduct market research and competitor analysis; Lead product launches and lifecycle management; Build and maintain relationships with KOLs and key stakeholders; Collaborate with sales to create marketing tools; Monitor and analyze campaign performance; Plan and execute marketing activities including digital campaigns and congresses.
Seniority
Senior, hands-on IC