Sr. Marketing Manager
Core
Provide strategic leadership for the Watch & Fine Jewelry business in Taiwan, strengthening brand equity and driving profitable growth through integrated marketing, client engagement, and retail activations.
Role type
Senior Marketing Manager (Luxury Retail)
Builds
Integrated local marketing strategies, client engagement programs, retail activations, and events for the Watch & Fine Jewelry business in Taiwan.
Domain
Luxury retail, Watch & Fine Jewelry
Deliverable
product features
Required skills
Brand management, Marketing planning and analysis, Customer insights, Clienteling, Omnichannel strategy, Budget management, Team leadership
Preferred skills
Experience in Cosmetics, Luxury, or Consumer Goods industries
Technologies
None stated
Responsibilities
Develop and orchestrate annual marketing strategies and business plans; Manage client strategies and omnichannel client journeys; Lead planning and implementation of integrated marketing initiatives, PR, events, and retail activations; Develop, propose, and manage the annual marketing and A&P budget; Recruit, lead, and develop the Marketing teams.
Seniority
Senior, hands-on IC with people management responsibilities