Director, Luxury Category Marketing, Estee Lauder & AERIN Beauty North America
Core
Lead integrated, omnichannel marketing strategies for AERIN and Re-Nutriv luxury beauty brands in North America to drive brand growth and market share.
Role type
Senior Director, Luxury Category Marketing
Builds
Regional marketing programs, go-to-market strategies, and retail activations for luxury skincare and fragrance
Domain
Luxury beauty, skincare, fragrance, North American retail
Deliverable
product features
Required skills
Luxury brand strategy, omnichannel marketing, go-to-market planning, P&L management, retail partnership management, consumer insights analysis, team leadership, cross-functional collaboration
Preferred skills
MBA, experience in prestige beauty, long-range planning, new product launch management
Technologies
None stated
Responsibilities
Develop and lead North America marketing strategy for AERIN and Re-Nutriv; Own end-to-end go-to-market strategy for new product launches; Manage AERIN Long Range Plan, P&L, and monthly reconciliation; Define New Product Launch ambition and annual priorities for skincare category; Ensure consumer journey touchpoints reflect brand luxury identity; Build relationships with retail partners and e-commerce teams; Manage and develop a high-performing direct report
Seniority
Director, strategic leadership with hands-on execution