Investment Marketing Program Manager
Core
Deliver best-in-class product marketing to promote Fidelity's investment products and services to financial advisors, driving Asset Under Management (AUM) growth.
Role type
Senior Investment Marketing Program Manager
Builds
Strategic marketing channels including Continuing Education Credits, Events, and Sales Enablement Library
Domain
Financial Services / Asset Management
Deliverable
product features
Required skills
Go-to-market strategy development, Sales enablement library management, Content creation (emails, presentations, thought leadership), Project management, Stakeholder relationship building, Compliance adherence, Market event analysis
Preferred skills
None stated
Technologies
None stated
Responsibilities
Lead creation and execution of go-to-market strategies for investment products; Manage sales content management library for advisor access; Provide support for sales enablement collateral; Provide ad-hoc marketing support to cross-functional teams; Ensure compliance with communication policies and brand standards
Seniority
Senior, hands-on IC