CareerPlan

Head of Integrated Marketing

Cork (Hybrid)Full-time€120k2026-10-13 → 2026-11-10
Hybrid

Core

Lead integrated marketing (product marketing, content, brand, design, video) to reposition Teamwork.com as an upmarket PSA profitability platform and drive revenue growth.

Role type

Senior IC Head of Integrated Marketing (B2B SaaS)

Builds

Repositioned brand narrative, sales enablement assets, and go-to-market campaigns for a profitability-focused PSA platform.

Domain

B2B SaaS / Professional Services Automation

Deliverable

product features

Required skills

Commercial strategy, B2B positioning, team leadership, AI tool adoption, upmarket repositioning, sales enablement

Preferred skills

Agency/consultancy marketing experience, creative direction

Technologies

AI tools for content and research workflows

Responsibilities

Own positioning and value proposition; lead upmarket repositioning across all assets; run go-to-market for product launches; set brand standards; lead and develop a multi-disciplinary marketing team.

Seniority

Senior, hands-on IC