VP Marketing
Core
Lead EX.CO's brand, creative, and market presence to drive growth for media owners via video technology.
Role type
VP Marketing (B2B Tech)
Builds
Brand identity, content/video, social channels, PR, events, and growth campaigns for media owners.
Domain
AdTech / Media Technology
Deliverable
product features
Required skills
B2B tech marketing strategy, senior leadership, brand and performance marketing, media buying, PR & media relations, content and video production, event management, creative resource management
Preferred skills
AdTech or media industry experience, hands-on strategic execution
Technologies
Video technology platforms, media buying tools
Responsibilities
Build and own marketing strategy across offerings and audiences; Lead marketing team and external consultants; Refine brand identity, messaging, and visual guidelines; Drive growth campaigns and demand generation; Own external communications and PR strategy; Lead content and video production; Plan and run industry events; Support internal communications.
Seniority
VP, strategic leadership with hands-on execution