VP of Growth
Core
Build a systematic, AI-native growth organization to acquire, convert, and retain customers for a fiber internet provider scaling across Latin America.
Role type
VP of Growth (Product Marketing & Commercial Strategy)
Builds
Digital-first acquisition engine, scalable commercial systems, and brand narrative for B2C/B2B segments.
Domain
Telecommunications / Fiber Internet / Latin America
Deliverable
production ML models
Required skills
Product marketing, pricing strategy, go-to-market planning, AI-powered growth systems, funnel analytics, team leadership, commercial enablement.
Preferred skills
Experience in high-volume B2C categories (telco, utilities, fintech), bicultural background, hands-on leadership.
Technologies
AI/ML tools for segmentation and acquisition, CRM/Marketing automation platforms.
Responsibilities
Define positioning and value proposition, lead transition from field sales to digital-first AI acquisition, set CAC/LTV targets, drive retention and churn strategy, manage brand consistency at scale.
Seniority
Executive (VP), hands-on leader