Senior Media Planner
Core
Senior Media Planner responsible for media planning, buying, and budget management across the full media mix to drive client campaign success.
Role type
Senior IC media planner
Builds
Media plans and campaign placements for clients
Domain
Digital and traditional media advertising
Required skills
media planning and buying, planning/booking systems proficiency, budget optimization, media mix strategy, financial reconciliation, client relationship management, business partner coordination, industry insights analysis
Preferred skills
digital media platforms expertise, commercial acumen, fast-paced environment adaptability
Technologies
syndicated and proprietary planning/booking systems
Responsibilities
Manage client relationships and update them on media opportunities and campaign progress; Coordinate with business partners and media owners to ensure smooth campaign placement; Execute media planning and buying assignments using planning systems; Optimize media budgets and reconcile payment variances; Analyze consumer and brand insights to inform media strategies.
Seniority
Senior, hands-on IC