Financial Analysis Manager - Marketing Finance
Core
Partner with Marketing leadership to own planning, forecasting, spend management, and investment analysis while connecting marketing performance to pipeline, topline growth, ROI, and financial targets.
Role type
Manager, Marketing Finance (FP&A)
Builds
Annual plans, budgets, forecasts, monthly financial reports, and executive dashboards for the Marketing organization.
Domain
Cybersecurity / SaaS Marketing Finance
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Financial modeling, forecasting, budgeting, pipeline analysis, funnel conversion analysis, ROI analysis, ERP systems (SAP, NetSuite, Adaptive, Anaplan), business case evaluation, scenario analysis, process improvement, AI-enabled finance solutions
Preferred skills
Marketing or GTM function support, Power BI, BI/Data Analytics collaboration, AI-enabled technology implementation
Responsibilities
Lead annual planning, budgeting, forecasting, and monthly financial reporting; Analyze marketing-driven pipeline, bookings, and conversion metrics; Monitor funnel progression and identify gaps/leakage; Evaluate investments and resource allocation; Develop financial models and executive reporting; Drive process improvements for forecasting accuracy and spend-growth connection; Partner to implement AI-driven solutions for finance automation and insights
Seniority
Manager, hands-on IC